Privacy Policy

NorthpointSEO (“NorthpointSEO,” “we,” “us,” or “our”) operates [WEBSITE NAME], available at [WEBSITE URL] (the “Website”).

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit the Website, submit a request for service, call a telephone number displayed on the Website, or otherwise communicate with us.

By using the Website or submitting your information, you acknowledge the practices described in this Privacy Policy.

1. Nature of the Website

The Website is owned and operated by NorthpointSEO.

NorthpointSEO is a marketing and lead-generation company. NorthpointSEO may not directly perform the services advertised on the Website.

When you submit a request for service, your information may be provided to [BUSINESS RECEIVING THE LEADS], an independent third-party service provider, so that it can respond to your request, provide an estimate, schedule service, or otherwise communicate with you.

[BUSINESS RECEIVING THE LEADS] is an independent business and is not an employee, agent, subsidiary, or affiliate of NorthpointSEO unless expressly stated otherwise.

2. Information We Collect

Information You Provide

We may collect information that you voluntarily provide through forms, telephone calls, emails, text messages, or other communications, including:

• First and last name

• Telephone number

• Email address

• Service address

• City, state, and ZIP code

• Information about the service you are requesting

• Preferred appointment or contact time

• Photographs, descriptions, or other information you submit

• Communications between you, NorthpointSEO, and participating service providers

Please do not submit Social Security numbers, financial account information, medical information, or other sensitive information through the Website.

Information Collected Automatically

When you use the Website, we and our service providers may automatically collect information including:

• Internet Protocol address

• Browser type and version

• Device type and operating system

• Referring website

• Pages viewed

• Date and time of visits

• Time spent on the Website

• General geographic location

• Form interactions and conversion activity

• Advertising identifiers

• Cookie and analytics information

3. How We Use Information

We may use the information we collect to:

• Process and respond to service requests

• Connect you with [BUSINESS RECEIVING THE LEADS]

• Allow a service provider to contact you about your request

• Provide estimates, scheduling assistance, and customer support

• Operate, maintain, and improve the Website

• Measure advertising and marketing performance

• Analyze Website traffic and visitor behavior

• Prevent fraud, spam, abuse, or security incidents

• Maintain business records

• Comply with legal obligations

• Enforce our agreements and protect our legal rights

4. How We Share Information

Service Providers Receiving Leads

When you request service, we may disclose the information you submit to:

[BUSINESS RECEIVING THE LEADS]

That business may use your information to contact you, discuss your project, provide an estimate, schedule an appointment, or perform the requested service.

Once your information has been transferred, the receiving business may process it under its own privacy practices. NorthpointSEO does not control the receiving business’s independent handling of your information.

Website and Technology Providers

We may share information with companies that help us operate the Website or conduct business, including providers of:

• Website hosting

• Form processing

• Call tracking

• Customer relationship management software

• Email and text-message delivery

• Analytics

• Advertising

• Fraud prevention

• Data security

• Cloud storage

• Professional and legal services

These providers may access information only as reasonably necessary to perform services for us.

Legal and Business Disclosures

We may disclose information when reasonably necessary to:

• Comply with a subpoena, court order, or legal requirement

• Respond to government or law-enforcement requests

• Protect the rights, property, or safety of NorthpointSEO, Website visitors, service providers, or others

• Investigate fraud, abuse, security incidents, or violations of our policies

• Complete a merger, acquisition, financing, asset sale, restructuring, or similar transaction

5. Telephone Calls and Text Messages

By submitting your telephone number and requesting service, you authorize NorthpointSEO and [BUSINESS RECEIVING THE LEADS] to contact you regarding your request by telephone call, voicemail, email, or text message.

Message and data rates may apply.

Consent to receive marketing communications is not a condition of purchasing goods or services. You may opt out of text messages by replying STOP. You may request that telephone calls stop by informing the caller.

Automated or marketing communications should be supported by a separate, clearly worded consent statement placed directly beside the form’s submit button, rather than relying only on this Privacy Policy.

6. Cookies and Analytics

The Website may use cookies, pixels, local storage, call-tracking technologies, and similar tools.

These technologies may be used to:

• Keep the Website functioning

• Remember preferences

• Understand Website usage

• Identify technical issues

• Measure form submissions and phone calls

• Evaluate advertising campaigns

• Deliver or measure advertisements

You may control cookies through your browser settings. Disabling cookies may affect certain Website features.

We may use services such as:

• Google Analytics

• Google Ads

• Meta advertising tools

• Call-tracking platforms

• Website-performance and security tools

These providers may collect information according to their own privacy policies.

7. Sale or Sharing of Personal Information

NorthpointSEO provides consumer service-request information to [BUSINESS RECEIVING THE LEADS] for the purpose of responding to the consumer’s request.

Depending on the applicable privacy law and the commercial arrangement between NorthpointSEO and the receiving business, this disclosure may be legally characterized as a sale, sharing, targeted advertising, or another form of data transfer.

Where required by applicable law, you may request to opt out of the sale or sharing of your personal information by contacting us using the information below.

8. Data Retention

We retain personal information for as long as reasonably necessary to:

• Respond to service requests

• Maintain lead and customer records

• Resolve disputes

• Prevent fraud or abuse

• Analyze business performance

• Enforce agreements

• Comply with legal, tax, accounting, and regulatory obligations

Retention periods may vary according to the type of information and the reason it was collected.

9. Data Security

We use reasonable administrative, technical, and organizational safeguards intended to protect personal information.

However, no website, transmission method, or storage system is completely secure. We cannot guarantee the absolute security of information submitted through the Website.

10. Your Privacy Choices and Rights

Depending on where you live, you may have the right to request that we:

• Confirm whether we process your personal information

• Provide access to personal information we maintain about you

• Correct inaccurate information

• Delete certain information

• Provide a portable copy of certain information

• Identify categories of information we have collected or disclosed

• Opt you out of certain sales, sharing, or targeted advertising

• Restrict certain uses of sensitive information

• Reconsider a decision concerning your privacy request

California privacy law, for example, may provide qualifying consumers with rights to know, correct, delete, and opt out of certain sales or sharing. 

To submit a request, contact:

Email: [PRIVACY EMAIL ADDRESS]
Telephone: [PRIVACY TELEPHONE NUMBER]
Mail: NorthpointSEO, [BUSINESS MAILING ADDRESS]

We may need to verify your identity before completing a request. We will not unlawfully discriminate against you for exercising an applicable privacy right.

11. Do Not Track and Global Privacy Control

Some browsers transmit “Do Not Track” signals. Because no single industry standard applies to all Do Not Track signals, the Website may not respond to them.

Where required by applicable law, we will process recognized browser-based opt-out preference signals, such as Global Privacy Control, as requests to opt out of applicable sales or sharing.

12. Children’s Privacy

The Website is intended for adults seeking home or commercial services. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

If you believe a child has submitted personal information through the Website, contact us so that we may review and delete it where appropriate.

13. Third-Party Websites and Service Providers

The Website may contain links to websites operated by third parties.

NorthpointSEO is not responsible for the content, security, privacy practices, workmanship, pricing, availability, licensing, insurance, representations, or conduct of third-party businesses, including [BUSINESS RECEIVING THE LEADS].

You should review the privacy policies and terms of any third party with whom you interact.

14. Interstate and International Processing

Information may be processed or stored in states or countries other than the location in which it was collected. Those jurisdictions may have different privacy and data-protection laws.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Changes become effective when the revised Privacy Policy is posted on the Website. The “Last updated” date at the top will indicate when the policy was most recently revised.

16. Contact Us

Questions or requests concerning this Privacy Policy may be directed to: NorthpointSEO by emailing: info@northpointseo.com